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Is Your Sales Enablement World Class?

By sridhar ramanathan | Posted on October 2014 in Product Marketing

Virtually all of our clients invest a significant chunk of their marketing dollars in sales enablement.  That includes sales training (self-paced online and instructor led training with sophisticated role playing), sales communications (e.g. newsletters, alerts, internal social media posts, etc.) and sales tools such as competitive battle cards, customer presentations,…

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