Latest Article: Is Traditional Email Marketing Dead? ยป

Aventi Group
 

Client List

Market Strategy

Product Marketing

Channel Development

Aspect

(now Concerto Software Inc.)

  • Assessed competitive pricing models and customer perception of value
  • Delivered pricing strategy for Aspect Communications products and services
The right pricing strategy is critical to Aspect because we're addressing a mature yet dynamic market that is rapidly being reshaped by forces such as globalization, and advances in technology. The Aventi Group teamed with us and quickly assessed the competitiveness of our pricing models, our customers' perception of value, and delivered practical recommendations that we believe will have a positive impact on our business.
— Brian Gentile
Chief Marketing Officer (former)